Wednesday, February 10, 2010

AMSOIL Great American CIRCLE TRACK Tour Ready to Roll

CIRCLE TRACK magazine, the #1 Source for Advanced Racing Technology,announced the launch of the AMSOIL Great American CIRCLE TRACK Tour. The most popular and comprehensive technical magazine dedicated to Oval Track racers in the world is embarking on a four year adventure that will criss-cross the greatest racing regions of our country. We will travel to both local Saturday night race tracks and a selection of the most prestigious special events in the country. Our goal is to interact with racing teams, drivers and fans to promote grass roots racing, discuss current trends in racing technology and build sponsor awareness among the hard-core racing community.

The first year of the AMSOIL Great American CIRCLE TRACK Tour will take Senior Tech Editor, Bob Bolles, to 25 race tracks throughout the Southeastern United States during a four month period. Each stop will be pre-arranged with track owners and promoters ensuring the maximum possible exposure through advance announcements, local publicity and press releases. While at the track, Bob will meet with the racers to talk shop and discuss issues important to their racing and also to distribute sponsor information, literature and promo items. He will talk one on one with the top teams in all divisions racing at each track in a unique exchange that will be shared with our larger online audience through blogs and web exclusive articles at www.circletrack.com.

This interaction with the racers will be reported in more detail through a series of articles published in the pages of CIRCLE TRACK Magazine on a monthly basis. Feature stories will review the trip and discuss the technology of racing and how it varies throughout the regions we visit. During the entire Tour, Bob will share his experiences online with daily entries into a special trip blog where our friends can keep track of our progress. The tour promises to be the most innovative program in the history of short track racing. Bob had the idea for a tour like this more than five years ago, but circumstances at the time prevented it from coming to fruition. When current Editor Rob Fisher heard about the idea he liked it and the pair worked to refine the concept for launch in 2010. When synthetic lubricant manufacturer AMSOIL joined the tour as title sponsor, it was off to the races...literally.

The first event will be at the Citrus County Speedway in Inverness, Fla. on February 20.

Until then, we'll see you at the races.